I came across a very intelligent post that shed light on a very important issue. It highlighted coaches who offer services that they have ZERO business digging into. And, I couldn’t agree more.

As a psychosocial rehabilitation counselor turned consultant with extensive experience in behavioral health, trauma-informed care, and crisis intervention, I completely align with this perspective.

The assumption that every professional challenge stems from unresolved trauma is not only misleading but can be harmful if approached without the necessary expertise. My work has shown that clients often need structure, behavioral strategies, and targeted interventions to move forward—not an unregulated deep dive into their past. Trauma is stored in the nervous system, and research supports that healing is facilitated through regulation, resilience-building, and actionable change, not simply revisiting old wounds.

In my practice, I focus on empowering individuals through psychosocial rehabilitation and behavioral strategies that enhance autonomy and practical skill-building. The goal is to equip professionals with the tools they need to navigate challenges effectively, ensuring they are not retraumatized by well-intentioned but unqualified interventions. The distinction is critical: trauma-processing should be left to licensed professionals, while coaching should center on present-moment strategies that promote growth and functional progress.

It is deeply rewarding to assist individuals in this way because it ensures that their true potential is maximized rather than merely being “put to work.” The emphasis should be on sustainable progress, not perpetual healing loops that keep individuals stuck. Healing and growth are lifelong processes, but they must be approached ethically, with the right expertise, and in a way that truly serves the individual’s needs.

What do you think? Would you want your recruiter or coach, who has very little experience with trauma informed care, to “Go Deep in the name of ambition?”